Sweat equity is the contribution to a project or enterprise in the form of effort or toil. It can be most closely described as putting your body and your heart behind something you’re passionate about.
In 1962, President John F. Kennedy proclaimed May 15 as National Peace Officers Memorial Day and the calendar week in which the day falls as National Police Week. The purpose of Police Week is to honor law enforcement officers who have lost their lives in the line of duty. In 1997, the Police Unity Tour was born to bring awareness of these officers who made the ultimate sacrifice serving their communities. Members of the Police Unity Tour ride bicycles approximately 250–300 miles through various routes into the Law Enforcement Officers Memorial during Police Week. The motto of the Tour is “We Ride For Those Who Died.”